Color Trend Guide 2021
For Spring 2021, CHROMUCH has partnered with world-renowned color specialist PROMOSTYL to develop 50 signature hues. The PROMOSTYL selection includes bold Fast Forward tones, calm but intense Drift Away and three more inspiring color range collections. With over 1000 colors in the total palette, designers can now take a modern and earth-friendly approach to design where trend-right color comes first.
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FAST FORWARD Always further, always faster. With the help of technology, the athlete of tomorrow is stretching the limits. The use of high performance virtual coaches enables us to beat our own time. Focus is on precision sports: trail or triathlon... An immaterial color range dipped almost in total darkness. Next to the deep navy blues and indigos, three neon colors are playing with each other and creating a vibrant, optical dimension. Detailed
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PLAY IT Fun and optimistic, sport is firstly a game before anything else. Back to childhood with this slightly nostalgic story. Team sports are in the spotlight: football, handball or baseball. We’re playing with joy the vintage jerseys, numbers and flags in the colors of our favorite teams. Around the classic and essential navy, cyan and red, the bubble gum pink is creating surprise! A pop color palette, bold and straight worked with shades and contrasts for a totally amusing impact. Detailed
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SLOW DOWN A need to have a break and reconnect to one’s own flow. Providing a gentle and stimulating energy, the wellness sports have never been more popular. Who’s not doing yoga these days? It’s good for the body and the mind. Dancing at the end of the world, Pilates or Qi Gong are inspired by millenary practices and make us refocus on the essential. A peaceful and soft palette composed of rosewood shades, garnet red and mineral blue-gray. Two fluro colors are bringing pep and vitality to the whole. Detailed
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DRIFT AWAY Get out of your comfort zone to explore remote places, walk further and cross summits. The dream and the need of adventure are still present in our urban lives. For a breath of fresh air, kayaking, scrambling, biking, touring or hiking, help us rediscover formerly out-of-fashion practices. A range of friendly and warm colors where we’re combining artificial and pigment colors. Burnt earth, terracota, sand and forest green are peppered with purple, orange and vintage yellow. Detailed
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PUSH & GO The city is like an open gymnasium. In the way of Parkour or free running, one jumps obstacles to take the biggest risk. Exceeding oneself, perseverance and adrenaline are the new leitmotif. Inspired by military trainings, Cross Fit is now a must. The essential army khaki is renewed alongside the oils, mauves and purples. A sulphurous yellow awakens this urban color range, sophisticated and decidedly no gender. Detailed